This research report investigates the post-COVID economic recovery of Indian households, focusing on income distribution across different socio-economic strata. Utilizing data from the PRICE’s ICE 360 surveys, this study explores income trends from pre-COVID (2016), during COVID (2021), and post-C   Read more

India, the world’s fifth-largest economy, is undergoing a significant economic transformation characterized by rapid growth, shifting consumption patterns, and evolving regional economic dynamics. Projected to expand from a $1.87 trillion consumer market to a $5.16 trillion market by 2031, India i   Read more

This report explores the critical role of India's middle class in driving economic growth and business opportunities. With a substantial portion of the population falling into the Middle-Class category, their income, expenditure, and savings significantly impact the national economy. However, this s   Read more

India's economic and social landscape is on the verge of a profound transformation, driven by the rapid expansion of its middle class. By 2047, the centenary of India's independence, the middle class is expected to become the dominant income group, reshaping the nation's economic, political, and soc   Read more