In a country with few smartphone users and low internet penetration, Reliance Jio’s latest offering Jio Phone seeks to capture a huge untapped market.

An overwhelming majority, 87%, of people living in metros belong to the top two quintiles of India’s income pyramid but even the richest among them consider themselves ‘middle-class’, says ICE survey

20% of Indian households access internet for internet banking. But the adoption of digital payments still has a long way to go...

A majority of Rich India considers itself to be middle class; a third of those actually in the middle of income distribution pyramid consider themselves to be poor...

The proportion of car-owning households in the country was 5%, according to the 2011 census data. That proportion has more than doubled and stands at 11% today as per the ICE 360° survey 2016...

This is the season for quoting, and misquoting, Keynes. “When the facts change, I change my mind. What do you do, sir?” This is attributed to Keynes, though there is no actual evidence Keynes ever said, or wrote, this...

The discussion on the fall in employment after the November 8 demonetisation relies on anecdotal evidence. It is not backed by data...

77% of the bottom quintile have a mobile phone, but only 18% of them have access to tap water...

The median price of a house in a metro is Rs15 lakh compared with Rs2 lakh in an underdeveloped rural area...

98% of the top percentile own either a car or a two-wheeler, shows a PRICE survey on India’s consumer economy...

Uttar Pradesh and Rajasthan, with a large population, are pulling down other north Indian states in terms of the general well-being status of households...